• Marketing Analytics & Technology
    • Service RPM
    • Herald
    • DMS Integration Software
  • Data Services
    • Data Monetization Strategy
    • Data Enhancement
    • Automotive Marketing Data
    • DMS Integration Services
  • Agency Solutions
  • Company
    • About Us
    • Leadership Team
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Contact Us
  • Marketing Analytics & Technology
    • Service RPM
    • Herald
    • DMS Integration Software
  • Data Services
    • Data Monetization Strategy
    • Data Enhancement
    • Automotive Marketing Data
    • DMS Integration Services
  • Agency Solutions
  • Company
    • About Us
    • Leadership Team
    • Mission
    • Contact Us

Marketing Data Enhancement

Your one and only "check engine light" for data quality

Make inconsistent data a thing of the past

Poor data quality leads to negative business impacts: Inaccurate reporting that shakes confidence. Marketing “fails” that waste money. Time frittered away managing customer complaints that correct data could have prevented. Hours spent fixing mistakes, finding missing data, and clarifying data that doesn’t make sense. It all about retracing steps — when you should be moving forward.

We’ve seen how inconsistent DMS data can be and the pain it creates. We’ll help you address this with a full-featured set of capabilities to improve data quality.

Work from truth

When consumer data is both cleaned (standardized, normalized, de-duped) and enriched (augmented with data that supports strategic decision making and targeted segmentation), you’re working from truth. And that sets you up for success in all parts of operations, especially marketing and customer relations.

The data enhancement services we offer include:

Householding

CASS Address Standardization

NCOA

Email Validation

Email Appending

Phone Validation

(Mobile vs Landline, DNC)

Phone Appending

Address Geocoding

Vehicle Ownership Changes

Customer Attributes

(in-market, service preference, demographics, psychographics, etc.)

Choose your Solution

Amplify data cleansing and enhancement services are available as an independent service (for outside data), or in an integrated process for customer data being pulled into our Service RPM dealership marketing platform.

Contact us to explore how we can help improve your data.

Get started

Amplify Analytics

Amplify Analytics leverages next-generation technologies and data science to transform data into insight that amplifies brands, generates business value and drives performance.

© 2025 Amplify Analytics.

MARKETING ANALYTICS & TECHNOLOGY

  • Service RPM
  • Herald
  • DMS Integrate

DATA SERVICES

  • Data Monetization Strategy
  • Data Enhancement
  • Automotive Marketing Data
  • DMS Integrate

AGENCY SOLUTIONS

  • Agency Solutions

COMPANY

  • About Us
  • Leadership Team
  • Mission
  • Contact Us